{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"AI-Powered Marketing: How to Personalize Without Overstepping Customer Trust","description":"87% of customers engage more with personalized emails\u2014yet too much personalization can feel intrusive. This week on The Modern Customer Podcast, Malinda Sandman, Senior Director of Global Acquisition and Partner Marketing at Intuit Mailchimp, shares how brands can use AI responsibly to build trust, increase engagement, and drive results. &amp;nbsp; \ud83d\udce2 Key takeaways from the episode: \ud83d\udd39 07:44 | How to personalize marketing without losing customer trust \ud83d\udd39 11:15 | The power of AI-driven segmentation and predictive insights \ud83d\udd39 14:51 | Why first-party data is the key to long-term marketing success &amp;nbsp; \ud83c\udfa7 Don\u2019t miss this conversation\u2014tune in now to learn how AI can make or break your marketing strategy.    Blake Morgan&amp;nbsp;is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today\u2019s Customer. Follow Blake Morgan on&amp;nbsp;LinkedIn For regular updates on customer experience,&amp;nbsp;sign up for her weekly newsletter here.&amp;nbsp; ","author_name":"The Modern Customer Podcast","author_url":"https:\/\/www.blakemichellemorgan.com\/the-modern-customer-podcast\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/35382070\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/184949325"}