{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"025 - Say \u201cYes, And!\u201d to Market Eminence with David Newman","description":"What if the difference between being a \u2018best-kept secret\u2019 and becoming a go-to authority in your industry came down to just three things? In this episode of Yes, And with Avish Parashar, I sit down with David Newman, marketing expert, speaker, and author of Do It! Marketing, Do It! Speaking, and Do It! Selling. David is the founder of Do It! Marketing, where he helps executives, entrepreneurs, and thought leaders build their market eminence\u2014leveraging speaking, publishing, and podcasting to elevate their authority, attract more clients, and grow their influence. We dive deep into why most professionals struggle with visibility, how to shift from \u2018how-to\u2019 content to \u2018how-to-think\u2019 content, and why polarization in your messaging is actually a good thing. If you\u2019ve ever felt like you\u2019re doing great work but not getting the recognition or leads you deserve, this episode is a must-listen! &amp;nbsp;  &amp;nbsp; Key Takeaways: \u2705 What market eminence is and why it\u2019s critical for building authority in your industry. \u2705 The Obscurity Gap: The four levels from being a \u2018best-kept secret\u2019 to a \u2018market maverick\u2019. \u2705 Why thought leadership isn\u2019t about information\u2014it\u2019s about shaping how people think. \u2705 How to leverage speaking, publishing, and podcasting to become a micro-celebrity. \u2705 Why most books, speeches, and podcasts fail to generate business\u2014and how to fix it. \u2705 How to handle negative feedback, polarizing opinions, and internet trolls (hint: GIFs are involved). \u2705 The one small mindset shift that can change the trajectory of your business and career. &amp;nbsp;  &amp;nbsp; Relevant Links: \ud83d\udccc David\u2019s Website &amp;amp; Free Resources: DoItMarketing.com\ud83d\udccc Free Training on Market Eminence: DoItMarketing.com\/webinar\ud83d\udccc The Do It! Marketing Manifesto (Free PDF): DoItMarketing.com\/manifesto \ud83d\udccc David\u2019s Podcast: The Selling Show: Listen Here \ud83d\udccc David\u2019s Books:   Do It! Marketing   Do It! Speaking   Do It! Selling   &amp;nbsp; ","author_name":"Yes, And! With Avish Parashar","author_url":"https:\/\/sites.libsyn.com\/546427","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/35285605\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/35285605"}