{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"MB 048: The Business of Magician Lectures with Danny Archer","description":"In this Episode we discuss:\r\n \r\n- Discovering what the lecture circuit is about.\r\n- Ways to establish contacts with people in your field of magic.\r\n- The struggles of breaking into lecturing in the connected generation.\r\n- Identifying the differences between a lecture and a dealer demo.\r\n- How to find a balance between giving and selling during your lecture.\r\n- Diversifying your subject matter during your lectures to improve your chances of getting booked.\r\n- How to discern the key differences between a club and a convention lecture.\r\n- Following the proper performance sensibilities while performing.\r\n- How you should prepare for a small, medium and large environment.\r\n- Learning how to collect vital information about your target customers.\r\n- Understanding the common mistakes made by up-and-coming lecturers.\r\n- Being on the lookout for rising talent as a lecture booking agent.\r\n- The ups and downs of touring full time on the lecture circuit\r\n- Ways to start earning money as a lecturer or a booking agent.\r\n- Dealing with fans when you are selling them a product.\r\n- Why using a lecture to sell a product is essential to success.\r\n- A guide on how to best price and package your products to maximise sales.\r\n \r\n ","author_name":"Magician Business Podcast","author_url":"https:\/\/magicianbusiness.com","html":"