{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 78: Growth-centered category management with Stephen Aramburu of Nestl\u00e9","description":" Storytelling is crucial in category strategy, creating narratives that resonate with consumers, retailers, and internal teams, aiming for a triple win. Stephen Aramburu, category strategy manager, frozen meals, Nestl\u00e9, joins Kantar\u2019s Barry Thomas, senior retail thought leader, and Rachel Dalton, head of retail insights, on episode 78 of Kantar\u2019s Retail Sound Bites to discuss identifying growth opportunities in category management, and product innovation in the face of trends like GLP-1. Have a topic you\u2019d like us to cover? Contact us at&amp;nbsp;Kantar\u2019s Retail Sound Bites Podcast.  Contact Barry:&amp;nbsp;Email&amp;nbsp;|&amp;nbsp;LinkedIn  Contact Rachel:&amp;nbsp;Email&amp;nbsp;|&amp;nbsp;LinkedIn  https:\/\/www.cnbc.com\/2025\/01\/27\/nvidia-calls-chinas-deepseek-r1-model-an-excellent-ai-advancement.html\u200b  https:\/\/www.nytimes.com\/2025\/01\/27\/technology\/what-is-deepseek-china-ai.html https:\/\/www.aboutamazon.com\/news\/company-news\/jason-buechel-whole-foods-market-worldwide-grocery-store  https:\/\/www.retaildive.com\/news\/dollar-general-expanding-private-label-clover-valley\/738339\/\u200b Here's why Dutch Bros outperformed Starbucks last year  Walmart will now let suppliers test products in its customers' homes Danone\u2019s yogurt sales surge among US consumers using GLP-1 drugs | Food Dive ","author_name":"Retail Sound Bites","author_url":"https:\/\/retailiq.kantar.com\/retail-sound-bites","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/35161440\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/35161440"}