{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"BBAB 222: Social Media Power Tips for Power Users","description":"Brain Burps About Books Podcast #222\r\nThe Art of Social Media: Tips for Power Users\r\nAn Interview with Author, Speaker & Social Media Pro Peg Fitzpatrick, co-author with Guy Kawasaki \r\nAnnouncements\r\n\r\nComing soon! Free training on how to market your books. Get on the notification list right HERE right now!\r\nListener Kim Trumbo asks a great question. Do you have a question about book marketing you'd like me answer on the podcast? Go to www.speakpipe.com\/katiedavis and ask away!\r\n\r\nThis Week's Guest is Peg Fitzgerald!\r\nThis week’s guest is Peg Fitzpatrick. Peg is an author, a speaker and, social media marketing pro. Covering all the major social media platforms, she frequently hears “you’re everywhere!” She’s passionate about life, social media, and inspiring others to be their best. She co-authored The Art of Social Media with Guy Kawasaki.\r\nPeg and I talk about \r\n\r\nEasy ways to use Canva.\r\nRules about selling on your personal Facebook profile.\r\nWhat you can do on your Facebook page.\r\nThe 20% rule of Facebook ads.\r\n$5 a day ads.\r\nWhy should never buy Likes.\r\nShould you sponsor your own content as an author?\r\nAuthors who are doing it right: Elizabeth Gilbert and Hugh Howey.\r\nWhy you need an author platform.\r\nWho should your identity be online if you’re writing for different genres?\r\nHashtag strategy – Using Google plus for related hashtags\r\nHow to grow your list through social media.\r\nHow to check how you look to others…be anonymous.\r\nBest way to put a post on G+\r\n","author_name":"Brain Burps About Books","author_url":"http:\/\/katiedavis.com\/podcast\/","html":"