{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How Can Deep Customer Understanding Transform Your Sales Strategy? with Luke Lunkenheimer","description":"Luke Lunkenheimer on Sales Success and Authenticity  Join John Golden and Luke Lunkenheimer as they discuss the &quot;Paid to Persuade&quot; method, focusing on understanding customer needs and mastering the three C\u2019s: content, confidence, and cadence. Luke emphasizes the role of authenticity, avoiding scripted pitches, and refining fundamentals through continuous practice. A must-listen for anyone looking to elevate their sales game and connect on a deeper level with clients. ","author_name":"Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership &amp; More.","author_url":"https:\/\/www.salespop.net","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/34540065\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/87A93A\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/34540065"}