{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 66: How to Confidently Offer Guarantees (So You Sell More and Make More $)","description":"Many business books and courses recommend offering a money-back guarantee. That might seem straightforward for a product-based business, but as a service-based business, how can you offer a guarantee while still protecting yourself from unnecessary refunds? In this episode, I\u2019m sharing how I crafted a guarantee in my OT business that actually makes my clients more invested in their experience and encourages them to do their end of the work. You\u2019ll learn how to structure your own guarantee, what your guarantee should not cover, and how to communicate your policies to your clients. Plus, I\u2019m breaking down the differences between offering these guarantees as a service-based business or a product-based business.   We\u2019ll discuss:   Why it feels harder for service-based businesses to offer guarantees Anxieties around offering these guarantees (and how to work through them) How a guarantee builds trust with your clients How to write a money-back guarantee that protects your business What your guarantee shouldn\u2019t cover  How I created my business\u2019s Good Fit Guarantee Offering a guarantee as an online or product-based business Ways to structure and communicate your own money-back guarantee Using your guarantee to encourage clients to do the work   Did you hear the OT Entrepreneur Summit is going LIVE in 2022? Join the waitlist here: https:\/\/laura-park-figueroa.mykajabi.com\/summit ","author_name":"Mind Your OT Business","author_url":"https:\/\/www.therapyinthegreatoutdoors.com\/podcasts\/mind-your-ot-business","html":"