{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"MB 043: Publicity Stunts For Magicians with Joe Diamond ","description":"Feeding a Hungry Media The Sensationalism They Thrive On\r\n \r\nWhat are publicity stunts and where can they benefit magicians? Magician Joe Diamond shares his tips on capitalizing on the media's insatiable need for content.\r\n \r\nYou don't need to go over the Niagara Fall in a barrel or stay for 44 days in a box like David Blaine did to get the media's attention so you can get a free ride on their extensive reach into the audience who you want to serve with your magic.\r\n \r\nJoe Diamond shares his wins and losses at this aspect of marketing his magic career.\r\n \r\nIn this Episode:\r\n \r\nHow to use publicity stunts to benefit you and the venue hosting the stunt\r\nDo you have to be a big personality to do stunts?\r\nUnderstand the difference between radio, newspaper, TV and online media platforms\r\nDo you have to be a BIG personality?\r\nWhat type of personality works best?\r\nWhat do you think it is that stops people trying stunts?\r\nWhere do they sit in your arsenal of marketing tools?\r\nHow do you come up with ideas?\r\nHow much money do you have to spend on creating a publicity stunts?\r\nWhat makes a good trick suitable for the different media platforms?\r\nWhat are the downsides to stunts? What happens if they go wrong\r\nHow do you get the attention of the media?\r\nWhat's the best time of day to send press releases?\r\nHow do you write a press release?\r\nTips for getting the medias attention: radio: TV: press: online\r\nHow do you turn press into bookings and\/or ticket sales?\r\nHow do you use press to negotiate prices.\r\nHow do you use radio & press appearances in your social media.\r\nThe importance of creating a 'hook' to hang your story on\r\nHow to play to the media's need for content\r\n \r\nWhat tricks should you use in your stunts?","author_name":"Magician Business Podcast","author_url":"https:\/\/magicianbusiness.com","html":"