{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"249 - The Smart Way to Plan Out Your Social Media","description":"Social Media can be a \u201chungry beast,\u201d and trying to keep up with social posts that get results can feel overwhelming, confounding, and like we\u2019re always playing catch-up! That\u2019s why, in this episode, your hosts, Suzi Dafnis and Michelle Falzon, are sharing their top tips for creating a Social Media Calendar that gets results while keeping YOU sane :-) Listen to This Episode to Hear More About: -> The biggest mistake small businesses make with social media (and how to avoid it). -> Why winging your social posts is a recipe for overwhelm\u2014and what you can do to fix it! -> The simple planning hack that will have you hitting the ground running in January -> The secret to saving HOURS on social media every month. -> Why knowing the \u201cBig Rocks\u201d in your marketing plan is key to a successful social media calendar. -> Why every post should have a conversion purpose (and how to make it happen!). -> How planning your social media in phases can drive more sales and boost engagement. -> The overlooked opportunity cost of random posting - you will be amazed by how much it\u2019s costing your business. -> Why social media can be a waste of time for some businesses, who aren\u2019t taking one crucial step in their planning process. -> The EASY way to map out your year\u2019s social media posts (without tearing your hair out). -> Why batching is NOT productive (unless you\u2019ve done this first). -> From \u201ctease\u201d to \u201claunch\u201d\u2014how to time your social media posts to build anticipation for your offers. -> The #1 way to make sure every social post supports your broader marketing strategy. -> The key to creating campaigns that resonate all year long (and boost your conversions). -> And much more\u2026 Also Mentioned in This Episode: -> https:\/\/her-business.lpages.co\/herbusiness-mastermind-eoi\/ -> https:\/\/herbusinessnetwork.com -> https:\/\/herbusiness.com\/podcast\/15-create-great-content-without-burning\/ -> http:\/\/herbusiness-downloads.s3.amazonaws.com\/content-sells\/ep78-marketing-success-plan.pdf -> https:\/\/www.google.com\/url?q=https:\/\/herbusiness.com\/podcast\/stacking-momentum-with-your-annual-marketing-plan\/ -> https:\/\/herbusiness.com\/podcast\/plan-your-next-launch-like-a-pro\/ -> https:\/\/herbusiness.com\/podcast\/why-you-need-to-plan-next-year-now\/ -> https:\/\/www.bluegumelectricalsolutions.com.au\/ -> https:\/\/reluminatebeauty.com.au\/pages\/about-us ","author_name":"Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works","author_url":"http:\/\/www.contentsellspodcast.com","html":"