{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Carl-Gould-#70secondCEO Discounting - Big Mistake Part 2","description":"Discounting - Big Mistake! Part 2 Hi everyone, Carl Gould here with your #70secondCEO. Just a little over a one minute investment every day for a lifetime of results.  Whether you\u2019re 1 day in business or you\u2019re 10 years in business or 100 years in business, that\u2019s not the mark of your value. What is your mark of value? How much value are you bringing? What\u2019s the return on investment that your clients are getting by working with you? if you work for an hour and you make 100,000 dollars, well, you can charge ten grand or 20 grand for that hour if you want. So don\u2019t discount your way to market share because what you\u2019ve done is you\u2019ve trained your clientele to pay you that much, and there not all of a sudden gonna just want to hire you--you know, raise their fees and when you go to hire--get new clients you're going to--they\u2019re gonna say \u201cwell can I speak to anyone you\u2019ve work with before?\u201d Great! You're gonna send them over to all your discount people,right? So come out right at the gate and charge what you're worth. Now you can have promotions, you can do specials, but you're not--don\u2019t discount, discount is a big mistake.  Like and follow this podcast so you can learn more. My name is Carl Gould and this has been your #70secondCEO.   ","author_name":"Carl Gould #70secondCEO","author_url":"https:\/\/www.carlgould.com","html":"