{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#05: For Love or Money","description":"Why do so many people hate Valentine's Day. In this episode of The Point of Attachment, we explore what it would take to rebrand Cupid's big day.\r\n&amp;nbsp;\r\n\r\nDr. Helen Fisher shares insights on how people perceive expectations about &amp;nbsp;romantic love\r\nDr. Lisa Cavanaugh describes research on Valentine's Day marketing and how it often generates the reverse of marketer intentions\r\nStudio strategy director Marisa Robertson and studio creative director Marcus Bartlett discuss the implications for branding\r\n","author_name":"The Point of Attachment","author_url":"http:\/\/pointofattachment.libsyn.com\/webpage","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/3362731\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/8360443"}