{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How To Build Your Business Through LinkedIn With Liam Darmody","description":"In this episode Kelsey dives into LinkedIn strategies with Liam Darmody, a LinkedIn expert known for his no-BS approach to personal branding and social selling. He shares how to transform your LinkedIn profile into a powerful, client-attracting landing page while still showcasing who you are. Liam\u2019s insights are especially valuable for coaches, entrepreneurs, and executives aiming to establish a unique presence that draws in clients and career opportunities. Sit back, relax and grab a pen and paper for this one \u2014 you\u2019re going to want to take some notes!&amp;nbsp;    What we\u2019re talking about\u2026     Why LinkedIn is a goldmine for business development and high-margin 1:1 coaching   Leveraging LinkedIn to create a flexible, profitable business with total scheduling freedom   Liam\u2019s LinkedIn Blueprint   Crafting a professional banner, headshot, and headline that captivate at first glance   Using a strong &quot;about&quot; section and a compelling featured section to showcase your services and personality   How to make the most of the limited space in your headline and about section to optimize search visibility   Injecting personality into your content \u2013 using interests like Liam\u2019s \u201chot sauce aficionado\u201d status to connect and spark conversation   Treating LinkedIn as an interactive space where every comment can be a networking opportunity   Diversifying content topics to avoid \u201cbusiness fatigue\u201d and keep followers engaged   Why LinkedIn\u2019s push for video content presents a unique chance to stand out   Benefits of LinkedIn Premium and Sales Navigator for business development   Using the custom call-to-action (CTA) button effectively for profile engagement and lead generation   Liam\u2019s story of transforming his LinkedIn presence, going from minimal engagement to achieving millions of impressions organically   Cost savings in organic reach on LinkedIn versus paid social platforms   Insights into connecting vs. following, optimizing the profile for business visibility, and practical steps for using LinkedIn\u2019s newest tools   To learn more or connect with Liam visit the links below!&amp;nbsp;       A {free} Tool or Two!&amp;nbsp; Did someone say free? Yup that\u2019s right. Kelsey\u2019s here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey.&amp;nbsp;   How To Plan Your Business   The Coaches Pricing Calculator&amp;nbsp;   The Coaches Workshop: A \u201cFramework\u201d fFor How To Be An Exceptional Coach &amp;amp; Create Consistent Monthly Income   &amp;nbsp; Links Mentioned &amp;nbsp; Liam Darmody\u2019s Website Liam Darmody\u2019s LinkedIn Kelsey Murphy\u2019s Website&amp;nbsp; Kelsey Murphy\u2019s Instagram&amp;nbsp; &amp;nbsp; ","author_name":"Whiskey &amp; Work Podcast","author_url":"http:\/\/whiskeyandwork.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/33615042\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/33615042"}