{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"EP 132 -  FOR THE SPORT OF LIFE: THE FAMILY LEGACY BEHIND SPORTS RESEARCH","description":"  What does it take to build a health and wellness brand that goes the distance? In this episode, I'm interviewing Jeff and Mike Pedersen of Sports Research.&amp;nbsp; Jeff is a health industry legend who founded the company over 45 years ago after developing Sweet Sweat, an innovation that helps accelerate the thermogenic effect and improve circulation.&amp;nbsp;&amp;nbsp;   Now led by his son, Mike, we dive into what it takes to lead a legacy brand with over 200 SKUs, work with family and continue championing best-in-class products that help athletes and everyday heroes in the sport of life.   Whether you're a health and fitness enthusiast, performance athlete, entrepreneur or industry expert, you'll take so many powerful nuggets away from this interview.&amp;nbsp; Grab a seat at the chef's table and let's dig in!   Make sure to use code CHEFMAREYA for 20% off your purchase of any Sports Research product, including their amazing electrolytes, Omega 3's, protein, Organic Collagen, Sweet Sweat and over 200 other products at www.sportsresearch.com. ","author_name":"The Real Dish","author_url":"https:\/\/www.chefmareya.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/32607537\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/32607537"}