{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Book Marketing with Heidi McIntyre","description":" Welcome back to Alchemy for Authors! In this week\u2019s episode I interview author and Book Marketing Coach, Heidi McIntyre about her debut novel Sea Magic and tips and tricks for marketing your book. Some topics we discuss include: \u00b7       How marketing produce helped Heidi start her writing career. \u00b7       How to balance writing with marketing. \u00b7       Seven common mistakes authors make when launching a book. \u00b7       How to narrow down your target audience and get clear on your ideal customer avatar. \u00b7       The mindset shift you need to make when starting an author career. \u00b7       Why Heidi opted for Indie Publishing over Traditional Publishing. \u00b7       The benefits to starting &\/or being a part of an author support group. If you\u2019re looking at upping your marketing game, this episode will get you inspired with how to start! Visit Heidi\u2019s website here: https:\/\/heidimcintyre.com\/ Grab your copy of the 7 Mistakes Indie Authors Make When Launching A Book here: https:\/\/heidimcintyre.com\/free-guide\/ Check out Heidi\u2019s novel Sea Magic here.  Follow Heidi on Instagram here.  Follow Heidi on Facebook here.  Resources mentioned in this episode: \u00b7       Publisher Rocket \u00b7       Jessie Cunniffe\u2019s Book Blurb Magic Course  (Use the coupon code ALCHEMY to get 10% off) \u00b7       Jessie Cunniffe\u2019s 1:1 Blurb Audit  (Use the coupon code ALCHEMY to get 10% off) \u00b7       Jessie Cunniffe\u2019s Spicy Blurb Playbook  (Use the coupon code ALCHEMY to get 10% off) \u00b7       Jessie Cunniffe\u2019s Custom Book Blurbs  (Use the coupon code ALCHEMY to get 10% off) Please note: I am an affiliate for Publisher Rocket and Jessie\u2019s Book Blurb Magic products. I use these products myself and highly recommend them. When you purchase via my affiliate links, I make a small commission that helps support the show. If you enjoyed this episode please subscribe, rate and review. You can also support the show by buying me a coffee at https:\/\/www.buymeacoffee.com\/jobuer. Your support helps me keep this podcast going and is greatly appreciated. If you have a question you would like answered on the show, or a topic suggestion for a future episode, leave a voice message here: https:\/\/www.speakpipe.com\/AlchemyForAuthors Follow me on Instagram: @alchemyforauthors and @jobuerauthor. Join my Alchemy for Authors newsletter and download your FREE copy of Manifestation for Authors here.  If you enjoy Gothic Suspense, you can join my reader\u2019s newsletter and download a FREE copy of my short story collection, Between the Shadows, here. You can find all my books at https:\/\/jobuer.com or visit https:\/\/Books2Read.com\/JoBuer for links to your favourite store. Visit my website for the full transcript of this episode: https:\/\/jobuer.com\/alchemy-for-authors\/ ","author_name":"Alchemy for Authors","author_url":"https:\/\/jobuer.com\/","html":"