{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#550: The science of CX with Martha Brooke","description":"While we talk about customer experience a lot on this show, today\u2019s focus is going to be a little different than some of our past conversations. Today we\u2019re going to talk about adding science to customer experience programs, and, more specifically the science of CX surveys. &amp;nbsp; To help me discuss this topic, I\u2019d like to welcome Martha Brooke, Chief Customer Experience Analyst at Interaction Metrics. &amp;nbsp; RESOURCES Interaction Metrics website: https:\/\/interactionmetrics.com\/ Connect with Greg Kihlstr\u00f6m on LinkedIn: https:\/\/www.linkedin.com\/in\/gregkihlstrom Headed to MAICON 24 - the premier marketing and AI conference? Use our discount code AGILE150 for $150 off your registration code. Register here:&amp;nbsp;http:\/\/tinyurl.com\/5jpwhycv Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https:\/\/www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https:\/\/www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https:\/\/www.teksystems.com\/versionnextnow The Agile Brand is produced by Missing Link\u2014a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https:\/\/www.missinglink.company ","author_name":"The Agile Brand with Greg Kihlstr\u00f6m\u00ae","author_url":"https:\/\/www.theagilebrand.show","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/32089447\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/174335957"}