{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"#61: How to Ensure B2B Market Research is Strategic and Actionable","description":" Market research can require a significant investment and it is vital for businesses to see a return in terms of business growth. In this episode, B2B International\u2019s Tom Percival and Simi Dhawan discuss how to ensure B2B market research is strategic and actionable. ","author_name":"B2B Insights Podcast","author_url":"http:\/\/b2binsights.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/31580272\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/172871852"}