{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"For The Culture: Navigating Brands and Audiences with Dr. Marcus Collins","description":"So thrilled to have the chance to chat with best-selling author and culture expert, Dr. Marcus Collins. He's a gifted communicator and educator whose point of view helped me shift my perspective on how to better connect with my community. We discussed important takeaways from his best-selling book, &quot;For The Culture,&quot; diving into the relationship between culture and decision-making. But let me properly introduce Dr. Marcus Collins: He is a renowned marketing expert and cultural translator. As a clinical professor at the University of Michigan's Ross School of Business, he shares insights on how culture profoundly impacts human behavior and consumption. He has a multidisciplinary background spanning engineering, advertising, music, and technology. Bridging academic research and real-world practice, Dr. Collins offers invaluable insights into navigating cultural currents and helping brands forge authentic connections with audiences. I hope you enjoy watching this as much as I enjoyed recording it. Watch this full episode on You Tube: https:\/\/www.youtube.com\/@thecreativeblockpod Marcus Collins Website&amp;nbsp;https:\/\/marctothec.com\/ A few things we mentioned:&amp;nbsp; This is America music video by Donald Glover: https:\/\/youtu.be\/VYOjWnS4cMY?si=pu94zWTOxXIQuCce Jay Z, Izzo (H.O.V.A.) Music Video https:\/\/youtu.be\/GRKmpn3SBdw?si=Kfis3B9dRA1A3sou Beats by Dr Dre Presents You Love Me https:\/\/youtu.be\/-dcw8Qe06Qo?si=iyVtdaICMjX0U95a The Creative Block Podcast, X | @tcblockpod.eth Instagram | @thecreativeblockpod&amp;nbsp; Produced by VINPIX Studios, X | @vinpixstudios Production Support By Tucker J. Hampson | tuckerjhampson.com&amp;nbsp; VINPIX NFT Collection on OpenSea | https:\/\/opensea.io\/vinpix Apparel by VINPIX Clothing | https:\/\/vinpix.com\/ ","author_name":"The Creative Block","author_url":"https:\/\/vinpix.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/31514807\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/172610367"}