{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"At Silicon Labs, Wireless IoT is Only The First Step in Rethinking Product Design","description":"Daniel Cooley started his career in RF chip design at Silicon Labs and now leads technology and product development at \u201cthe number one wireless supplier\u201d for the Internet of Things. In this thoughtful interview, Cooley explains why adding wireless connectivity is only the first step to completely rethinking product designs and features. He noted that \u201cthe home run cases aren't where wireless is the feature; it's where wireless made that product better.\u201d Cooley explains that Silicon Labs\u2019 primary goal is to help companies get started with their preferred wireless protocol quickly and efficiently so they can focus on their applications instead of trying to debug the wireless links. Silicon Labs\u2019 experience was forged on having \u201ccut our teeth selling more than a billion wireless chips over many, many years.\u201d Our Moore\u2019s Lobby host, Daniel Bogdanoff, chats with Cooley about a range of fascinating topics that include: -Building wireless products for \u201cmetal benders.\u201d  -The surprising economic benefits of adding wireless connectivity to shelf labels. -An explanation of the Matter protocol and why it is important. -The Silicon Labs partnership with Arduino. -Why the sky is falling\u2026or at least the cloud is coming down. -Reflection on a major project and when Cooley \u201crealized none of it was going to work.\u201d -Why Cooley believes we will see a rethinking of the Internet infrastructure around non-human electronic devices.   ","author_name":"Moore's Lobby: Where engineers talk all about circuits","author_url":"https:\/\/www.allaboutcircuits.com\/podcast\/","html":"