{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Prompt Engineering, with Mike Taylor","description":"Episode 202 One of the most famous western philosophers of all time is GWF Hegel. He influenced other thinkers like Karl Marx, Soren Kierkegaard and Jean-Paul Sartre. He lectured at the universities of Jena, heidelberg and from 1818 until 1831, at Berlin. As a matter of fact, his lectures there drew students from all over campus, to the point that the belltower at the University would sound its bell to announce the start of Hegel\u2019s lectures People may have flocked to hear him, but that doesn\u2019t mean they understood Hegel. One student who went on to write a biography of him was Karl Rosenkranz, who said \u201cHis lectures were not clear and systematic presentations, but profound expositions of the inner movement of concepts, which often raised more questions than they answered\u201d\u2026..in another part, he said \u201cThe students often complained that Hegel was difficult to understand.\u201d Many moons ago, I was a Political Science major, in which I had to take a philosophy course that covered Hegel - I had the toughest time understanding him and Hegel still confuses me  to this day. I read & re-read his words, but I don\u2019t get what he\u2019s saying.  Same with Superintelligent AI like ChatGPT - when we ask it questions, there always seems to be a randomness factor. Sometimes it gives you amazing results, while other times it leaves you scratching your head at its hallucinations\u2026its stupidity.  If you have this problem, it might not be the AI\u2014it might be your prompts! There are hacks to how you craft them - and this has given rise to a whole field - prompt engineering.  Our guest co-founded a 50 person marketing agency called Ladder. He has designed courses on LinkedIn Learning & Udemy that 350,000 people have taken. And he was a very early user of Large Language Models - the brains behind Generative AI.  In 2023 he came on Ep 168 of this show for the book \u201cMarketing Memetics.\u201d In 2024 he came out with an O\u2019Reilly book titled: Prompt Engineering for Generative AI. Let\u2019s go to Liverpool, England to talk with Mike Taylor.   Chapter Timestamps 0:00:00 Intro 00:03:28 Welcome Mike 00:11:27 Expressing all that's needed for a GPT to produce good response 00:20:24 Using AI context window 00:34:48 PSA 00:35:26 Training GPT on proprietary data 00:41:19 Agentic use of GPT 00:47:52 Training GPT for writing   For links to all people, products and concepts mentioned, go to Episode 202\u2019s shownotes page.   ","author_name":"Funnel Reboot podcast","author_url":"https:\/\/funnelreboot.com","html":"