{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Voice Marketing, with Susan Westwater","description":"Today's episode looks at how pervasive voice technology is, and how marketers can make better use of it.&amp;nbsp; After spending over twenty years in marketing agencies, Susan Westwater became cofounder and CEO of Pragmatic Digital. Susan has talked and written on the role voice &amp;amp; conversational AI plays in marketing and business strategy.&amp;nbsp; Susan is coauthor of Voice Strategy: Creating Useful and Usable Voice Experiences. Recently, she co-authored the book&amp;nbsp;\u201cVoice Marketing\u201d&amp;nbsp; Chapters &amp;amp; Timestamps 0:00 Intro 2:30 About Voice marketing 27:15 PSA 28:00 Susan\u2019s process for enabling voice technology in your marketing&amp;nbsp; 59:30 Where to find Susan and the book All people, products and concepts are linked in episode 182's shownotes page on the Funnel Reboot site.&amp;nbsp; &amp;nbsp; &amp;nbsp; ","author_name":"Funnel Reboot podcast","author_url":"https:\/\/funnelreboot.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/29617758\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/167416263"}