{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Avoiding Scarcity Mindset, Creating Financial Clarity, and Finding Enjoyment while Running a Business in a Male-Dominated Industry  with Cheryl (Ep. 209)","description":"Please welcome Cheryl Belber to the Born to Thrive Podcast! Cheryl is the co-founder and CEO of Empowered to Profit, a full service accounting agency specializing in owners getting paid from their business.&amp;nbsp; Breaking the sterotypical &quot;accountant mold,&quot; this firm focuses on relations over transactions, and ensuring the business is actually making sense for you, the owner.&amp;nbsp; Cheryl talks about putting more of your revenue into YOUR account, ensuring your business is here for a long time and actually benefits you so you can live out your dreams and goals, and more! &amp;nbsp; (1:23) Founding Empower to Profit (5:20) Finding enjoyment and gratitude while growing a business&amp;nbsp; (9:05) Embracing being direct (11:27) Challenging the stereotypes of accounting&amp;nbsp; (13:20) Getting over the fear of finances&amp;nbsp; (20:05) Finacial clarity in business and personal success&amp;nbsp; (23:00) CEO Spreadsheet (30:25) 2024 Business predictions (33:00) Avoiding scarcity mindset (38:00) Stack wins (41:00) How running a business has changed Cheryl's marriage&amp;nbsp; (45:00) Being a female business owner in a male-dominated industry &amp;nbsp; Follow Cheryl: IG: @empowered2profit TikTok: @empowered2profit Grab a copy of Cheryl's Free Money Mastery Toolbox ------------------------------  Click Here to Purchase the Unposed Unbothered Journal!  Click Here to Download LWA's Free Transformation Blueprint&amp;nbsp;  Save 10% with &quot;alex&quot; from Buffbunny:&amp;nbsp;https:\/\/www.buffbunny.com\/?rfsn=6261901.6ab300   Save 20% with alex from Legion:&amp;nbsp;https:\/\/legionathletics.com\/products\/workout-supplements\/?r=zrxnw&amp;amp;utm_source=bc_alex-allen_zrxnw&amp;amp;utm_campaign=bc Click Here to Apply for 1:1 Coaching with LWA Coaching ","author_name":"Born to Thrive Podcast","author_url":"https:\/\/beacons.page\/thealexallen\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/29566693\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/29566693"}