{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 093- Advertising & Innovation in Atlanta with Dagger CEO Mike Popowski","description":"Mike Popowski is CEO at Atlanta based agency Dagger and has led them from a three-person shop to a 2020 Ad Age Small Agency of the Year winner and one of Adweek\u2019s Top 100 Fastest-Growing Agencies consecutively (2019, 2020, & 2021) in under five years.  On this episode, Mike and I chat about Dagger\u2019s start, what advertising opportunity the city of Atlanta holds, and how innovation is driving Dagger in 2024.   Mike Popowski, CEO | Mike drives Dagger\u2019s vision, culture, and growth. A proven client partner and team leader, Mike has led Dagger from a three-person shop to a 2020 Ad Age Small Agency of the Year winner and one of Adweek\u2019s Top 100 Fastest-Growing Agencies consecutively (2019, 2020, & 2021) in under five years.    He brings over 20 years of digital, social, and brand-building experience with the world\u2019s biggest brands across a variety of industries. He joined Dagger in 2015 from TBWA\\Chiat\\Day New York, where he led the global repositioning for GSK\u2019s global smoker\u2019s health business, Nicoderm CQ (US). Mike was previously SVP, Client Partner at Moxie (formerly Engauge), where he architected the agency\u2019s first content marketing practices for Cisco Systems, UPS and Wells Fargo. He was an early pioneer of social marketing as a consultant for AARP from 2008 to 2011, and implemented their early digital content practices.    As a native New Englander, Mike appreciates springtime in Atlanta.   Dagger IG   |   Dagger LinkedIn   |  Dagger Website   ","author_name":"Workbook Radio","author_url":"http:\/\/workbookradio.libsyn.com\/website","html":"