{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"The Claw Podcast | Why Clear Messages Win, with Ben Guttmann","description":"When we're receiving messages, we want simplicity - and yet, when we're on the other side, as the sender, we have a propensity to push over-complicated, redundant, and jargon-laden messages out into the ether. In this episode, Eric sits down with Ben Guttmann, the Founder of the Digital Natives Group and author of &quot;Simply Put,&quot; to talk about why this is and what we as marketers can do to bridge this divide. To connect with Ben, click&amp;nbsp;HERE. To connect with the show's host - Eric Holtzclaw - click&amp;nbsp;HERE. To subscribe to our YouTube Channel (and access most of the podcast and video content we've produced), click&amp;nbsp;HERE. ","author_name":"The Claw","author_url":"http:\/\/ligerpartners.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/28830698\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/28830698"}