{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"225 - Ask the Experts: Better Ways to Innovate, Market and Close the Deal","description":"A big hello from Raleigh, North Carolina, and welcome to another B2B Marketing & More episode! For this final episode of 2022, I will highlight some episodes I think are especially helpful for my B2B peeps and listeners. So let\u2019s get started! Since I love to travel, I thought I\u2019d take you on a trip with me today. It\u2019s a sales journey, but this includes some special stops. At each stop, an expert guest from this year will share tips and tricks to help you improve your sales and marketing chops and reach more ideal customers. In this episode: Carla Johnson is a marketing and innovation strategist, keynote speaker, and author of ten books. In her latest book RE:Think Innovation, Carla breaks down the process that the world\u2019s most prolific innovators use to consistently develop great ideas. AJ Wilcox specializes in paid ads for LinkedIn. AJ is a LinkedIn Ads Fanatic, host of The LinkedIn Ads Show, and founder of B2Linked, the Linkedin advertising agency. Ryan Staley is a sales professional, the CEO and the founder of Whale Boss. Ryan is a fantastic, high-performance salesperson who helps founders and revenue leaders implement 7 and 8 figure sales operating systems in less than three months. Erika Heald is a founder and the lead consultant at Erika Heald Marketing Consulting, Fractional Content Marketing Leader, and Executive Ghostwriter. Through her work, Erika helps many SaaS startups. ------------------ If you want to chat, reach out on any social media channels or email me at hello@pamdidner.com. You can also join my Facebook community: Build Your Marketing Skills to Get Ahead. ","author_name":"B2B Marketing and More With Pam Didner","author_url":"https:\/\/pamdidner.com","html":"