{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"You Can't Do That - What IP Cannot Protect","description":"Who holds the patent on gravity? Who collects the royalties for the speed of light? In this episode of IP Goes Pop!, Volpe Koenig Shareholders and podcasts hosts, Michael Snyder and Joseph Gushue, explore what intellectual property (trade secrets, trademarks, patents and copyrights) cannot protect. Hint- some things excluded from IP protection include the Laws of Nature such as gravity, the speed of light and even Einstein\u2019s theory of relativity E=MC2. Abstract ideas are another. But what other \u201ccan\u2019t\u201ds stand between you, your idea, and protections for it?&amp;nbsp; To set the table, this episode begins with a pop culture journey through famous \u201cCan\u2019t\u201d songs and movies. Moving into the intellectual property segment of the show your hosts explore the question \u2018Why can't intellectual property rights protect everything?\u2019 In this episode, you will learn some nuances of intellectual property law such as legal reverse engineering and proper vs. improper means of acquiring a trade secret.&amp;nbsp;Michael and Joe break down some of the reasons why some ideas may be better suited for trademark, patent, or copyright protection instead of trade secret protection. If you\u2019ve ever wanted to know what you can and cannot do in the IP world, this episode is for you! For&amp;nbsp;full show&amp;nbsp;notes and to explore more episodes, please visit&amp;nbsp;www.vklaw.com\/newsroom-podcasts. You can stay connected with us on&amp;nbsp;Facebook,&amp;nbsp;Linkedin&amp;nbsp;or&amp;nbsp;Twitter&amp;nbsp;and&amp;nbsp;Instagram&amp;nbsp;using the handle @volpeandkoenig. Timestamps: 02:43 \u201cCan\u2019t\u201d Albums &amp; Songs 06:30 \u201cCan\u2019t\u201d Movies 09:11 Trade Secrets \u201cCan\u2019t\u201ds\u2026. 19:35 Patents \u201cCan\u2019t\u201ds\u2026&amp;nbsp;&amp;nbsp; 26:29 Trademarks \u201cCan\u2019t\u201ds\u2026 30:08 Copyright \u201cCan\u2019t\u201ds\u2026 32:51 Final Thoughts &amp;nbsp; ","author_name":"IP Goes Pop","author_url":"http:\/\/ipgoespop.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/25252548\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/142083933"}