{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"S5E7 - Let\u2019s BeReal: Hot or not?","description":"If you\u2019re yet to adopt the new social media kid on the block, this week we give a rundown of the BeReal social media app - what it is, who is using it and how brands are embracing it as a marketing channel. It\u2019s nice to (finally) see an authentic, unfiltered, ad-free social app but only time will tell whether it will stick around. Meta and TikTok are already creating similar in-app functionality to stay competitive\u2026 &amp;nbsp; Do you use BeReal? What\u2019s your hot take? Let us know on socials\u2026&amp;nbsp;  Instagram LinkedIn  See you next week, marketing mates! Belle &amp; Liz.&amp;nbsp; &amp;nbsp; If you\u2019re enjoying the podcast we\u2019d love to hear from you. Please leave us a review on Spotify or Apple Podcasts. ","author_name":"Your Marketing Mates","author_url":"http:\/\/yourmarketingmates.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/25209057\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/133923813"}