{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"MM 1.17 * Who's Responsible For Conversions? * Marketing Momentum * Social Web Cafe TV","description":"Who handles conversions?&amp;nbsp; You are a business and you hire a consultant to promote your business.&amp;nbsp; You probably expect sales.&amp;nbsp; Do you expect the consultant to be responsible for ensuring those conversions?&amp;nbsp; As a consultant, are you task oriented and as long as you deliver a project well done, your work is also done?&amp;nbsp; Obviously, business and consultant benefit when there are sales, but who is responsible for those conversions and how is that defined?&amp;nbsp; Charles and Deborah discuss these challenges.\n\nhttp:\/\/www.socialwebcafe.tv\/mm117\n\nTune in, every Tuesday (1p PT \/ 4p ET), to watch the &quot;Marketing Momentum w\/Charles &amp;amp; Deborah&quot; live, at SocialWebCafe.TV\/live.&amp;nbsp;\n\nSubscribe to the Social Web Cafe podcast to receive more engaging, informative podcast episodes.&amp;nbsp; Visit SocialWebCafe.TV to read show notes for this episode, as well as video and podcast episodes of all of the Social Web Cafe TV shows.","author_name":"Social Web Cafe Podcast:  Social | Media | Community","author_url":"https:\/\/www.socialwebcafe.tv","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/2513652\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/2513652"}