{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Episode 412 &quot;Extending The Reach&quot;","description":"We\u2019re Live. Social media games will always be evolving, and adapting to the current situation is a must if you want your goals to be met. Recently there\u2019s a new marketing strategy that has proven to be quite effective, but the numbers need a different approach in order to understand them. &amp;nbsp; John starts this off on how to actually take this on and understand that there\u2019s a big difference in growing and reaching, and both of them work in parallel. &amp;nbsp; Thought of the week&amp;nbsp; &amp;nbsp; John - \u201cPaying for performance is a great way to market the channel\u201d ","author_name":"Entrepreneur Mastermind Podcast","author_url":"http:\/\/entreprogrammers.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/25022958\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/25022958"}