{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Stop Wasting Your Time on Sales Calls That Won\u2019t Make You Money","description":"After going through a period of getting on sales calls with a bunch of people who either weren\u2019t ready or weren\u2019t quite the right fit to work with me, I felt tired, fed up and honestly desperate to just sign some dream clients already!  I knew there had to be a better way and I was willing to do whatever it took to build the skill to make it a smoother process to attract new clients into my business. So I went deep on learning content strategy.  I learnt how to make choices in what I was sharing that would attract a very specific person. Someone who was the perfect fit for me, someone who was the perfect fit for my offer, and someone who was ready to invest and do the work to get the results. A ready-to-buy-dream-client.  I stopped haphazardly sharing stuff about myself and my work online and I narrowed in on the content that spoke directly to my soul mate clients, and like magic they started showing up in my inbox, ready to sign up to my offers \u2013 no sales call required.  There were a few other key pieces to this process, which I\u2019m going to share with you in todays episode of Creative Magic Club. ","author_name":"Creative Magic Club","author_url":"https:\/\/withsarahmac.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/24383262\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/fc32b4\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/136409850"}