{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"S5E3 - Strategic planning: OKRs, KPIs and the importance of having a long-term vision","description":"More often than not strategic planning is put in the \u201ctoo hard basket\u201d, but it\u2019s essential that you carve the time out of your business-as-usual (BAU) routine to set the long-term vision for your business. Spoiler: it also helps to make your short-term more effective and efficient! In this week\u2019s episode, Belle shares the steps she\u2019s gone through to shape the H2 goals with her team:  Identify the problem - objectives and timeframes Analyse trends and benchmark data Define success metrics Articulate and communicate the strategic plan Kick off the execution phase   With Q4 planning just around the corner, it\u2019s the perfect time to scrub up on your strategic skills. &amp;nbsp; Let us know what you think of this ep, mates!&amp;nbsp; You can leave us a review on Spotify and Apple Podcasts. Belle &amp; Liz. x  Connect with us:  Instagram LinkedIn  ","author_name":"Your Marketing Mates","author_url":"http:\/\/yourmarketingmates.libsyn.com\/website","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/24274353\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/133923813"}