{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Growth Stories: Alison Albrecht, VP of Marketing, Granite Comfort","description":"In this episode of Growth Stories, I'm speaking with Alison Albrecht, Vice President of Marketing for Granite Comfort, a private equity company that purchases and invests in HVAC and plumbing companies around the United States. Granite Comfort is not your typical private equity firm. They have a unique model, and it is gaining momentum - FAST! And Alison is no ordinary marketer. She's all about data - and using connected data to inform better decisions and generate outsized results!  Tune in to learn more about Granite Comfort's business model, the characteristics of companies they seek to acquire, and some of Alison's favorite strategies and tactics to drive better marketing performance.  ","author_name":"Growth Stories with Ben Landers","author_url":"https:\/\/www.bluecorona.com\/podcast\/growth-stories","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/22944653\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/130811915"}