{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"TYE 133: How to use storytelling to sell with Pat Quinn","description":"Whether you\u2019re a billionaire entrepreneur or the neighbourhood plumber, Pat Quinn will show you how to use your story to teach, sell and make an impact. He is one of the world's premier presentation coaches who has worked with Olympians, astronauts, New York Times bestselling authors, world-class business leaders like Grant Cardone, Tony Robbins, Shark Tank\u2019s Daymond John, Dean Graziosi, and everyday business owners. His goal is not to get you a standing ovation - it\u2019s to use storytelling to make sales.   He is also the founder of StoryLinq.com - a digital platform for storing, building and categorizing your stories to easily assemble into presentations.    He\u2019s on The YES Effect to talk about how he coaches people to create the perfect presentation to get people\u2019s attention, acquire customers, make sales, grow your revenue and ultimately create impact in the world.    In this episode, you\u2019ll learn:   How Pat transitioned from a career as a magician to coaching world class speakers and presenters Why focusing more on the audience than yourself will make you a better speaker Why Pat believes speaking and presenting is the fastest way to grow a business and make impact Why laughter and applause are not the most important part of a presentation Why you shouldn\u2019t open a presentation with your most extraordinary or emotional story When to tell you most extraordinary and emotional stories in a presentation Which kind of story to begin any presentation with The main goal of public speaking or giving a presentation The two types of audiences and how to convert each into a sale or action How speaking is the only customer acquisition tool that you can get paid for Quotables:   \u201cYou\u2019ll learn more by watching the audience for 5 minutes than you will watching yourself for 45 minutes.\u201d   \u201cYour goal isn\u2019t to be the smartest person in the room. Your goal is to help solve one problem.\u201d   \u201cThe one thing standing between you and being an influence, having a voice, getting customers and making impact is having your stories put together in a way that moves other people to take action.\u201d    \u201cSpeaking on stage or online is the only customer acquisition model that is not only free, but if you do it well, you get paid for it.\u201d   \u201cWhen you switch the model from one-to-one to one-to-many, your business just scales differently; your impact grows exponentially and it\u2019s the most cost-effective, risk free way to grow your revenue.\u201d    \u201cThe person who gets up on stage instantly gets credibility, has an audience and has a voice.\u201d   \u201cIf you don\u2019t have a way to store your stories you\u2019re letting your most valuable assets and treasures blow away in the wind.\u201d   \u201cEverybody who is going to use stories to sell, grow their business and impact the lives of other people should have a way to keep track of their stories.\u201d   \u201cMost of the people I work with are business owners, coaches and entrepreneurs who want to attract new clients, grow their business and have a greater impact on the world. And I believe having a perfect presentation - a talk that introduces yourself to new people - is the fastest way to do that.\u201d Links mentioned in this episode:   StoryLinq: https:\/\/storylinq.com\/  Join The YES Effect Inner Circle Facebook Group for a behind the scenes experience about what it means to Believe, Belong and Become!   Join Shelli on Facebook Join Shelli on Instagram Join Shelli on YouTube ","author_name":"The YES Effect","author_url":"http:\/\/www.TheYesEffectShow.com","html":"