{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Dodgeball Marketing Podcast #59: Healthcare Marketing Misses","description":"In marketing, healthcare providers get a lot of things right when it comes to healthcare, but they get a lot of things wrong when it comes to communicating and marketing to the public.&amp;nbsp; This episode will go over the things that healthcare providers and healthcare marketers get wrong and how to fix them.  - Understanding Online Reputation Management - See Patients as Consumers Who Are Busy. Follow Up! - Turn Reputation Management into Operational Excellence - Take a Cue from Elective Services and Modernize Your Ability to Predict Cost - Get Help so You Can Focus on Your Craft  For more on the tools and tips in this episode, please visit: https:\/\/www.dodgeballseo.com\/ ","author_name":"Dodgeball Marketing Podcast","author_url":"https:\/\/www.dodgeballseo.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/21091850\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/115159448"}