{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"What Is A Strategic Alliance? (And Why They Outperform Every Other B2B Growth Strategy)","description":"This is the first part of my series on Strategic Alliances, and why they can literally transform your business. Strategic Alliances are so effective because one of the most reliable ways to grow your business is...&amp;nbsp; To get other people to help grow it for you!&amp;nbsp; Why would other people want to help you to grow your business you may ask? It\u2019s quite simple really\u2026 By helping them grow theirs too! In simple terms, this means creating relationships with specific people and businesses that sell to the same buyers you do, but offer a different solution.&amp;nbsp; You don\u2019t compete with each other, you complement each other.&amp;nbsp; Mentioned On This Episode Grab Your Free Revenue Multiplier Calculator Connect with Adam on LinkedIn Get My Free Book Conversational Relationship Marketing Get More Free Business Growth Resources on The B2B Growth Think Tank Listener Gift Page &amp;nbsp; ","author_name":"B2B Growth Think Tank","author_url":"http:\/\/b2bgrowththink.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/21038783\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/21038783"}