{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"AIA 011: Erika Macauley: How to Deliver a Premium Client Experience - An Expert OBM Shares Her Secrets","description":"\u201cA huge part of designing a customer experience journey is the values that you want to lead with.\u201d - Erika Macauley Authenticity is Addictive 011: How to Deliver a Premium Client Experience - An Expert OBM Shares Her Secrets What\u2019s the difference between a lackluster service and a premium experience that creates loyal customers and superfans? It\u2019s simple - understand what your customers need to feel valued and create systems in your business that lead to their delight. And the best way to ensure that your entire team is executing your customer experience strategy is to hire an expert OBM. On today\u2019s episode, Erika Macauley shares how an OBM can take your services to the next level.&amp;nbsp; Erika Macauley is an Integrator, OBM, and Project Manager for creative entrepreneurs. She works with CEOs as a strategic partner to stomp out chaos on the backend of their businesses so that they can stay in their zones of genius. Join us for our conversation, where we discuss: \u2192What an Online Business Manager does and who they do it for \u2192When the best time is to look for an OBM for your business \u2192How your OBM can help you gain a better understanding of your customers\u2019 needs \u2192The differences between OBMs and VAs, and how to work effectively with both \u2192What traits and experiences to look for when hiring an OBM \u2192Where to find the best OBMS to grow your business &amp;nbsp; If you\u2019ve enjoyed this episode, please rate our show and leave us a review, because your feedback helps more people like you find our podcast.&amp;nbsp; If you want to keep the conversation going, head over to www.tiffanyaingle.com\/aia to sign up for our newsletter. Finally, remember to subscribe so that you never miss an episode, and make sure to tell all your biz besties about the show. &amp;nbsp; Connect with Erika Macauley: www.erikamacauley.com www.linkedin.com\/in\/erika-macauley www.instagram.com\/erika_macauley https:\/\/www.clubhouse.com\/@erikamacauley &amp;nbsp; Connect with Tiffany A Ingle www.tiffanyaingle.com\/aia www.twitter.com\/tiffanyaingle https:\/\/twitter.com\/heyauthenticity&amp;nbsp; https:\/\/instagram.com\/tiffanyaingle https:\/\/www.instagram.com\/authenticityisaddictive\/&amp;nbsp;  https:\/\/www.linkedin.com\/in\/tiffanyaingle\/&amp;nbsp; ","author_name":"Authenticity is Addictive","author_url":"https:\/\/tiffanyaingle.com\/aia\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/20900453\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/20900453"}