{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"But How Much Does It Cost?","description":"Inevitably in the sales pitch, the question will come up: \u201cSo how much does it cost?\u201d For a variety of reasons, you may not want to give an exact answer up front. What are some ways to respond without giving up control of the situation? Today, I talk about this question. I discuss different reasons why you might not want to give your price right away, as well as some reasons you might want to. I note the importance of making sure the question doesn\u2019t come up until you\u2019re ready to answer it, and I offer some ways to do this. I talk about the possibility of disarming with humor. I discuss the importance of keeping control in the sales process, and I make a distinction between handling and preempting the question. Finally, I offer tips on setting the tone and laying out the agenda for the meeting so that there are no unpleasant surprises for either party. \u201cAll of these ways of handling the \u2018how much does it cost\u2019 situation are really secondary to making sure that we control when it comes up.\u201d - Matthew Kimberley This week on Book Yourself Solid\u00ae Marketing For Coaches Podcast: Why you might not want to give your price immediately The value of offering a range How to disarm with humor The importance of control in the sales process Setting the tone and agenda for the meeting Mentioned Resources: The Five Things Get More Clients in 60 Days! Did you know there are five simple things you can do each morning that can help you get more client inquiries, book yourself solid, and skyrocket your bottom line? My free e-book: Five Things You Need To Do Every Morning To Get You More Clients In 60 Days walks you through 5 easy, straight-forward, and effective marketing strategies that I recommend to every coach. These five simple techniques will almost guarantee you achieve increased impact, opportunity, and prospect flow. So, if you\u2019re ready to get more clients, reduce stress, and increase your bottom line, claim your free copy of the Five Things You Need To Do Every Morning To Get You More Clients in 60 Days by visiting my website. Get More Leads, Prospects & Clients Thanks for tuning into this week\u2019s episode of Book Yourself Solid\u2019s Marketing for Coaches podcast, the show that talks about marketing...for coaches. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | GooglePlay Be sure to share your favorite episodes on social media to help me reach more coaches, like you. Join the Book Yourself Solid Facebook Group, follow me on Instagram and LinkedIn. And for more exclusive content and great freebies, visit my website. ","author_name":"Marketing for Coaches","author_url":"http:\/\/marketingforcoaches1.libsyn.com\/website","html":"