{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"22. How To Make Your Brand Sticky","description":"Have you ever looked down on your space, your own industry, or even Apple, Starbucks, the Four Seasons Hotel, even personal brands like J-Lo, Shakira, Gwen Stafani? They all have a certain presence. It\u2019s this thing that makes a brand sticky as they say.&amp;nbsp; I\u2019ve shared about consistency, and same-brand colors, pallets, and imagery, etc. All of which is very, very important, but we\u2019re going to talk today about what you\u2019re keeping hidden from everybody. There is no one size fits all. In today\u2019s episode, I talk about getting yourself out of the strategy box, and start letting your weird be your wealth! Let\u2019s start making YOUR brand sticky!&amp;nbsp; Key Points Discussed: (01:52) What is a sticky brand? (04:27) Find out what makes your brand sticky (09:14) Real is so much better than perfect (11:40) The benefit of shortening the time between presentation and receiving value (18:04) Your weird is your wealth Sign up for Alchemy Magicmind at &amp;gt;&amp;gt;https:\/\/www.designkrew.com\/mastermind&amp;lt;&amp;lt; I\u2019d love to know your main takeaways from this episode. Screenshot and tag me on Instagram @jessicalynnco If you haven\u2019t already follow the  Brand On Fire podcast, leave a rating and review, and tune in every week to get your dose of branding magic! ","author_name":"Brand On Fire Podcast","author_url":"https:\/\/www.designkrew.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/20706635\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/112673237"}