{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"BTI #280: Get Published in Best Holistic Life Magazine with Jana Short","description":"Today, we\u2019re talking about one of my favorite topics, the importance and value of earned media, of getting published and leveraging media to grow your brand awareness, credibility, and to amplify your business. I get to chat with Jana Short. She is the founder, publisher, and editor in chief of Best Holistic Life Magazine. In just under two years, her publication has grown a readership of over 250,000! IN THIS EPISODE  Jana\u2019s journey to where she is today. The power of inspiring through stories and educating through stories. All about the QR code and how effective it is to build connection in print copy. Collaborating with other people and companies. Why getting published shouldn\u2019t be your end goal, it should be the start of your next goal. Having both mindset and strategy and what the correct amounts are. What not to do and what to do when working with editors. The importance of sharing all your social channels with publications. Being ready for growth when it comes and making sure you have a nurturing system set up. Video content in an authentic way and why it\u2019s so powerful.  \u201cYou have to find a way to reach your hand through that digital screen and say, \u2018hello I am\u2019 and start connecting with them. They won\u2019t forget you.\u201d Connect with Jana Get a FREE subscription to Jana\u2019s magazine: Best Holistic Life Website: janashort.com Share this podcast with a friend and remember to leave a 5-star review!&amp;nbsp; For more, visit jamespatrick.com ","author_name":"Beyond the Image Podcast","author_url":"https:\/\/www.jamespatrick.com\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/20336090\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/87A93A\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/20336090"}