{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Social Summer Party EP: 65","description":"Today\u2019s episode is about creativity and making vidoeos! I\u2019m talking about dipping my toes into video content with help from my good friend Holly G. You are going to enjoy this plus you\u2019ll find out how easy this method is to help you get started. If using video has been on your to do list for months (like me) this episode is going to break it down for you. I\u2019m sharing my journey and yes, the things I\u2019ve done to make creating video content easy. Holly is my first repeat guest, and she did not disappoint. Holly explains the 5 getting started videos in the Social Summer Party: (This can be done anytime!)  Leave a message for a biz bestie \u2013 keep it genuine and under a minute. What a fun way to reach out to people you know.  Past (or current client) check in. Report with updates, share a new offer, or let them know you\u2019ve been thinking about them.  Leave a message for a potential new client. Maybe it\u2019s someone you want to work with or someone you met in a group. Share a freebie, invite them to a call; whatever makes sense for you.  Reach out to an influencer. Maybe you\u2019ve been hearing their podcast (hint hint) or perhaps you\u2019ve read their book or followed them for a long time. Every single person (even those with big followings) appreciate being acknowledged.  Someone new! Maybe a new person who joined your email list (how impressed would they be?) or someone that\u2019s in your Facebook group. Reach out and say hello, compliment a post they shared, or the way they\u2019ve showed up.  Make your own rules! You know much I love that. Totally a long game philosophy. I can do this my way, on my terms. This strategy will help you create videos that you share via messenger, Instagram DM or Twitter DM\u2019s. It\u2019s about being social on social with video. These don\u2019t have to be long. Listen as Holly shares a message she could send to a potential new client. It\u2019s only 9 seconds long! Anyone can do that. Think how nice it will be to do this and have tiny wins every single day! Not to mention the impact in your business, and the good karma you share! Holly also shared her 7 co-factor tips to help us get started:  Be genuine. Be helpful. Pay attention. Look for common connections. Be consistent. Long Game lovers know this one! Make friends. Be memorable.  Holly has the From Start to Star program where you create 15 videos (one each day) with Holly\u2019s guidance (and feedback) in her private group. Get support in the community. This is run quarterly \u2013 so check her website for the next round. She also has a year long mentorship\/mastermind to help you build the foundations for your video strategy. Holly helps you with every aspect. You\u2019ll get 1:1 time with her plus other calls each month. This is by application to make sure you are a good fit for the group and that Holly, and the community is a good fit for you. Share your video wins with me on Instagram. Let me know your ideas \u2013 and if you loved this you can always let Holly and I know with your video! Connect with Holly: Holly Gillen Go-To Video Gal Instagram &amp;nbsp; &amp;nbsp; ","author_name":"The Long Game Podcast with Sandra Scaiano","author_url":"http:\/\/thelonggamepodcast.net","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/19892492\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/67e6ec\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/19892492"}