{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"203: What is Identity Alchemy","description":"Listen in as I explain the identity alchemy process, how to build a personal brand, and how brands can connect with their audience. \u201cThe idea is to align your identity with your optical brand.\u201d - Nick Onken. onken.co\/what-is-identity-alchemy &amp;nbsp; ","author_name":"Onken's World Podcast","author_url":"https:\/\/onken.co\/podcasts\/","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/19684802\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/106599968"}