{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Buzz Snatching: More Than Your Fair Share of Publicity - Episode #32, Segment 2","description":"Co-Host Dean Rotbart shares his insights on how business owners can use their wits and guts to gain attention &amp;ndash; and new business &amp;ndash; without having to shell out big time marketing and advertising dollars.&amp;nbsp;\nDean&amp;rsquo;s &amp;lsquo;Buzz Snatching&amp;rsquo; workshops have helped hundreds of business owners leverage their marketing dollars, by generating loads and loads of free publicity.&amp;nbsp; This week Dean joins B. Unconventional contributor Ellen Rohr for an online question-and-answer session, hosted by Ellen&amp;rsquo;s Bare Bones Biz consulting, publishing and venture capital company.\nEllen enjoys a large following among small business owners, having evolved from plumber&amp;rsquo;s wife (and partner) to master business builder. As president of Benjamin Franklin, The Punctual Plumber, Ellen helped the startup grow from $0 to $40 million in franchise sales in less than 2 years.&amp;nbsp;\nDon&amp;rsquo;t ever let yourself believe that you can&amp;rsquo;t be the beneficiary of free, viral marketing.&amp;nbsp; Listen to this webinar\/show and discover how often Buzz Snatching makes the impossible, possible.\nThis is Part One of Three.\nBusiness Unconventional airs each Sunday morning at 8 a.m. (Mountain Time).&amp;nbsp; The program is also streamed over the Internet at www.710KNUS.com.\nOriginal Air Date: June 3, 2012Photo: Co-Host Dean Rotbart\n","author_name":"BUnconventional's Podcast","author_url":"http:\/\/bunconventional.libsyn.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/1967468\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/4596285"}