{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"On Your Terms Podcast - How To Find Your USP","description":"You need to stand out from the crowd, and the best way to do that is to get really clear on your Unique Selling Point (your USP). Today we explain the concept of finding and using your \u201cGolden Thread\u201d to explain why you do what you do in a way that makes what you do make sense. ","author_name":"Speaker Insight presents: The On Your Terms Podcast","author_url":"http:\/\/www.speakerinsight.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/19086164\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/103112759"}