{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"33. Kerel Cooper Discuss LiveIntent's Authenticated Bridge Framework and more","description":"In the Sensei\u2019s Corner this week, we welcome Kerel Cooper, CMO at LiveIntent and co-host of the Minority Report Podcast. LiveIntent is a prominent provider in the industry, dedicated to helping customers figure out their first-party data strategy with an emphasis on email marketing. From the death of third-party cookies to consent and privacy regulations, email marketing is more valuable of an asset than ever before. Kerel discusses new identity solutions provided by LiveIntent\u2019s authenticated bridge framework, implementing newsletters into a brand\u2019s media plan, the value of second-party data relationships, and recommendations for small to medium-sized publishers with limited resources. Connect with: Kerel Cooper: LinkedIn | LiveIntent Programmatic Digest Podcast: Contact | Shownote | Website  Helene Parker:&amp;nbsp;Website&amp;nbsp;|&amp;nbsp;LinkedIn&amp;nbsp;|&amp;nbsp;Twitter&amp;nbsp;|&amp;nbsp;Instagram ","author_name":"Programmatic Digest","author_url":"http:\/\/programmaticdigest.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/19071809\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/ec826d\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/19071809"}