{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Simple Solutions to Complex Problems [Solocast]","description":"I\u2019ve often spoken on the Legion Strength &amp; Conditioning podcast about the desire for \u201csimple solutions to complex problems.\u201d I figured I\u2019d reframe and refine that discussion for a solocast based upon the cynefin decision-making framework, Julia Galef\u2019s great new book \u201cThe Scout Mindset,\u201d and some marketing intuition from years of running a small business. Over years of creating content for a fitness audience, I\u2019ve learned that the things that resonate with people are often not the things that are actually correct. Understanding the difference between a \u201ccomplicated\u201d environment and a \u201ccomplex\u201d environment has helped me clarify what\u2019s going on here. People tend to listen to podcasts, read articles, and buy coaching products to solve problems that they know they have. Most people intuitively frame things as \u201ccomplicated\u201d problems \u2014 meaning that there is established expertise out in the world that, messy as it may be, can come up with a flow chart or system that will guarantee an outcome if followed correctly. Instead, most real-life things are complex \u2014 meaning that outcomes are only loosely coupled with the \u201ccorrectness\u201d of inputs, nonlinearities, emergent phenomena, and threshold effects dominate, and it\u2019s really hard to extract signal from noise. So, if I were being more parsimonious in my statement, I could rephrase it as \u201cpeople want complicated solutions to complex problems.\u201d Here\u2019s why the best way to market yourself as a coach is not the best way to actually coach. If you're enjoying the show, the best way to support it is by sharing with your friends. If you don't have any friends,  why not a leave a review? It makes a difference in terms of other people finding the show. You can also subscribe to receive my e-mail newsletter at www.toddnief.com. Most of my writing never makes it to the blog, so get on that list. Show Notes:   [00:13] Introduction to the cynefin framework \u2014 Obvious | Complicated | Complex | Chaotic   [05:14] Moving from the realm of the complicated to the complex in real life environments like training, coaching, and business   [11:40] The Scout Mindset \u2014 and the weakness of epistemic humility when marketing to people thinking in a \u201ccomplicated\u201d not a \u201ccomplex\u201d way   [16:10] The prestige trap \u2014 and the desire to copy what successful people do under the misconception that there is a linear path to accomplish what they\u2019ve accomplished (like people complaining that Mat Fraser\u2019s new programming doesn\u2019t show exactly what he did leading into his final CrossFit Games championship)   Links and Resources Mentioned:  Cynefin framework \u201cA Leader\u2019s Framework for Decision Making\u201d from the Harvard Business Review Emergence  Threshold Effects Insulin resistance Julia Galef  \u201cThe Scout Mindset\u201d by Julia Galef Philip E. Tetlock  \u200eHybrid Unlimited: Ep.83 Putting a strength coach in your pocket ft Mat Fraser and Ian Kaplan Dr. Ian Kaplan Hayden Bowe  ","author_name":"Todd Nief's Show","author_url":"http:\/\/toddnief.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/18965444\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/969af9\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/18965444"}