{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"The Long Game is\u2026 Knowing Your Audience EP 52","description":"I\u2019ve been going back and revisiting episodes from year 1 of The Long Game Podcast. One theme that has popped up throughout, but I have yet to do full episode on, is the concept of knowing your audience. Its a basic premise of marketing, know thy customer and It weaves itself into every nook and cranny along the journey. Ask any question on marketing and the answer starts with Who Are you talking to? So today we\u2019re going to talk about a few areas where audience knowledge is paramount. ","author_name":"The Long Game Podcast with Sandra Scaiano","author_url":"http:\/\/thelonggamepodcast.net","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/18737285\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/67e6ec\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/18737285"}