{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"009. Your Brand Is Not Your Logo (All Things Branding)","description":"When you hear the word \u201cbranding\u201d, you might think of logos, fonts and colors... But that\u2019s just a small part of what truly makes up your brand. In this episode we\u2019re talking about all things branding. We dive into what makes up a brand, why you should consider building your personal brand, and when it might be time to consider a rebrand for your business.   Episode Highlights  (0:49) What is branding? What makes up a brand? (2:33) The 3 main things you should focus on for branding (2:38) Logos and purchasing decisions (3:51) Steps to take to establish your brand (4:43) The importance of building your personal brand (6:52) What to do if you've outgrown your brand and signs that it's time for a rebrand in your business (10:12) Why you shouldn't rebrand your business (11:45) An example of a really strong brand (12:04) The importance of consistency in the pictures you share for your brand  &amp;nbsp; Links and Resources Mentioned&amp;nbsp;   The 3 Pillars of Branding (Blog Post) -  https:\/\/mandyliz.com\/2020\/02\/17\/the-3-pillars-of-branding-creating-a-consistent-brand-identity\/&amp;nbsp;    Are Your Business Leads Or Clients Ghosting You? (Podcast Episode) -  https:\/\/mandyliz.com\/2020\/08\/18\/are-your-business-leads-or-clients-ghosting-you\/&amp;nbsp;   Building a StoryBrand by Donald Miller&amp;nbsp;   Timeless Mobile Preset Collection &amp;nbsp;Stunning photos have never been easier! Create pro photos for your brand and business with your phone with one-click editing filters!&amp;nbsp;  https:\/\/mandyliz.com\/mandy-liz-timeless-mobile-presets&amp;nbsp;   If you like this episode, please subscribe to the podcast and leave a review! Visit Mandy\u2019s Website - https:\/\/mandyliz.com\/ Connect with Mandy on Instagram - https:\/\/www.instagram.com\/mandylizphotography\/ ","author_name":"Empowerment Connection","author_url":"https:\/\/mandyliz.com\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/16287146\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/16287146"}