{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"S2 E475: Encore Episode - It\u2019s not about you \u2014 and how to make sure the customer knows it's about them!","description":"When you make your conversations with customers and colleagues about them, you grow loyalty and expand your leadership abilities. In today\u2019s episode, Scott McKain explains why this is such a critical factor \u2014 and gives you specific tactics to make this concept work for you. ","author_name":"It's What You Stand FOR: Beyond Distinction with Scott McKain","author_url":"https:\/\/ScottMcKain.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/15183581\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/33851624"}