{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"Buyer Personas 101 What, Why and How to Use them For Your Business","description":"Buyer personas are the key to connecting with your audience in meaningful and human ways.&amp;nbsp; This episode teaches you the what, how and why every business needs buyer personas and an audience first marketing strategy to grow their business in the digital age.&amp;nbsp; FREE Buyer Persona Worksheet: https:\/\/themarketingnutz.com\/zoombuyer&amp;nbsp; 5-Day Buyer Persona Bootcamp:&amp;nbsp; https:\/\/themarketingnutz.com\/zoombootcamp &amp;nbsp; ","author_name":"Social Media Zoom Factor with Pam Moore | Social Media Marketing | Branding |Business | Entrepreneur | Small Business | Digital Marketing | Content Marketing | Marketing | Influencer","author_url":"https:\/\/brandwithsoul.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/14922341\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/76448546"}