{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"234: Taking Your Talk Virtual [Cart Closes Thursday]","description":"Hey everybody! I\u2019m so excited to be with you today - mid-way through my Signature Talk Studio launch\u2026 The cart closes on Thursday so I wanted to address one of the big needs and questions I\u2019m getting about the course\u2026 Like - In the time when so much of our work is done virtually\u2026why would I invest in creating a signature talk? What\u2019s the value of a signature talk when we can\u2019t be live with people for awhile? Well - besides the fact that event planners are now booking speakers for 2021 (so now is actually the PERFECT time to work on your signature talk!\u2026 cause when they opportunity knocks you want to be ready!) - But there will also be lots of opportunities to share that talk virtually, before 2021 - and after. According to an April 2020 survey of 1,776 PCMA event planners, 66% have postponed their events \u2013 and 7 out of 10 respondents have moved a face-to-face event partially or fully to a virtual platform. And your signature talk is the core of ALL of your messages that you share - whatever the context. So - having a signature talk prepares you for the eventual live talk as much as it does the virtual one. But of course - taking your talk virtual does require a little intention. So I want to share with you some key concepts you need to embrace in order to take your talk virtual. Here are some of the basic things you need to think about: #1 - ADJUSTING CONTENT If you\u2019re shifting your talk to virtual, that means you have to think about what content is NEEDED and what WORKS virtually. Those are two different filters, but you need both in order for your content to work virtually. For instance - Let\u2019s say you\u2019re a Coach, and work with leaders to help them execute on their goals\u2026 your audience might really NEED for you to talk about the nitty-gritty details of what a good plan and what execution details look like but what WORKS in a virtual setting might be something more like the going over the FRAMEWORK before diving in. You might be able to get into more details in a live workshop or keynote setting - but when you're virtual, you want to use an even higher bar for what you share, because people\u2019s access Now - 80% of the time - what you are sharing in a LIVE keynote will work in a VIRTUAL setting. But I really want you to ask yourself - what is NEEDED and what will WORK, virtually? #2 - ADJUSTING CONTEXT So this is where you want to think about how you can adjust your space - and create the context through which you are still curating an EXPERIENCE for your audience! A little intention here goes a long way. Making sure you can be SEEN, HEARD\u2026 and UNDERSTOOD. That your lighting is coming AT you (not from behind you), that you can be heard without too much distraction and that you are making sense and are understood by your audience. As with a live experience - DISTRACTION is still the bar! But here\u2019s the real deal\u2026Vs. in the content area, we have to use a really HIGH bar for what makes it into a virtual presentation - in adjusting your context, distraction is a much LOWER bar in a virtual setting. In other words - it\u2019s so easy to get distracted in a virtual setting. To get distracted by how your own face looks in Zoom, or what that one sign says over your shoulder, or the bing of a new email coming in, or that an instagram like or the children coming in the room, or \u2026 OMG - So the more we can do to FOCUS our people\u2019s attention where we want it to go - the better. We cannot CONTROL their attention - but we can do what we can to FOCUS it. Try things like keeping your background and what your\u2019e wearing simple, so it doesn\u2019t invite in questions or thoughts that take your audience somewhere else\u2026 unless, of course, that\u2019s where you want them to go! Testing your tech and equipment so that doesn\u2019t take the focus away And being really intuitional about where you want your audience to be looking - and direct their attention there.   #3 - ADJUSTING CONNECTION The third part is in creating connection with your audience is in ADJUSTING CONNECTION. There are two ways I want you to think about this: 1 - in CREATING connection, based on how you deliver your talk. With content that resonates\u2026. stories that deliver powerful ideas and really potent insights that your audience NEEDS. That does a lot of work for you in terms of connection! We also CREATE connection by how we approach with our mindset\u2026by imagining a friendly face beyond the camera, and even if you\u2019re speaking to en empty auditiorium or room, remembering that there are real people watching you right now\u2026you are not just talking to yourself It\u2019s up to the speaker to reach out beyond the camera to make that connection\u2026 But the other piece is in ASKING FOR connection from your audience. And that is using the tools at your disposal that are particular to virtual engagements! It\u2019s about using the chat features, polls, CTA buttons It\u2019s about making your face visible as much as possible, and not hiding behind your slides and screen It\u2019s about utilizing the parallel ways to communicate! And this opens up all kinds of possibilities! Turns out - when you\u2019re speaking virtually - your emails before the event are the equivalent to the first moment you step out on stage in a live event\u2026the experience has just expanded outside \u2019the moment in the room\u2019- it\u2019s now about your materials and your communication outside the event even more so! With all of this\u2026the bottom line is this: -The heart and core of your signature talk helps you step into these moments having 75% of your work done\u2026 THEN - you have to sort through these filters\u2026 How can I adjust my content for this moment? How can I adjust the context, and set up my audience for the kind of experience I want them to have? How can I adjust my strategies for connection - so that my audience can feel my intent, care and purpose? I have to say\u2026I cannot wait for the crackle and joy and thrill of live events again\u2026but in the meantime, I\u2019m enjoying all of the way sin which we are creatively bringing our voices to our audience in these new ways. It\u2019s beautiful, inspiring - and most importantly - impactful. SIGNATURE TALK STUDIO: And if you\u2019re someone who wants to step into these signature talk moments - live or virtual - but you need to create that content! - I\u2019d love for you to join me for the Signature Talk Studio course that closes THURSDAY! Just a few days left to enroll, and I\u2019d of course love for you to come be a part of it. Really quickly - let me highlight what\u2019s going to be so awesome about this course\u2026because by the end of it, you\u2019ll have a signature talk you can pull out of your back pocket to use in nearly ever context\u2026 Here\u2019s how we\u2019ll get you there: it\u2019s a step-by-step process from beginning to end\u2026 helping you move through creative blocks, stay accountable to a timeline, and also make room for the creative genius to come and fine you when she\u2019s ready (and keep showing up, even when she doesn\u2019t)\u2026 3x we\u2019ll get together for a half-day \u201cstudio salon\u201d where we\u2019ll workshop your content and delivery, you\u2019ll get expert feedback from me - and connect with your peers The course will live on Movers-U this amazing platform where the community ALSO lives\u2026 and I have to say? That community in there fills me up each day - with their support, questions, and all the ways in which they\u2019re sharing their voices and making a difference in the world\u2026 I know that most of the people who come to me don\u2019t want to be full-time professional speakers\u2026they want to utilize speaking as the power=house approach to make a bigger impact, and to make their mark. To influence, engage, and be recognized as the thought leader they are. If that\u2019s you - I\u2019d love for you to come join me! You can learn more at bemoved.com\/jointhestudio Alright, my friends! Next week I\u2019m sharing an AWESOME interview with David Scott who\u2019s a phenomenal speaker and truly knows how to bring the WOW in his delivery! He is a marketing expert and author - and has spoken all over the world from Tony Robbins\u2019 stage to Asia and back again. I loved this conversation, and cannot wait to share it! Until then - head on over to bemoved.com\/jointhestudio to join me in this epic experience! This moved me.. what\u2019s moving you!?!? ","author_name":"This Moved Me","author_url":"http:\/\/sally-z.com","html":"