{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"2 - What\u2019s Your Brand as a Manager of People?","description":"Welcome to Best Boss Ever, the podcast dedicated to helping you develop managers who build great teams. In this episode Kris Dunn talks with colleague and friend Dawn Burke, facilitator for BOSS Leadership and senior consultant at Recruiting Toolbox, about managing people and the six types of manager brands. Show Highlights 4:00: KD Brings in the topic, what is your manager brand? Dawn claims a lot of managers don\u2019t know what their brand is, it even took her some time to figure out her brand. 6:22: A Manager\u2019s brand is based on their behavioral DNA and how they were raised. Dawn says that\u2019s a classic case of nature vs. nurture. Both play a part into a manager\u2019s brand, and a lot of times we fall back on our nature but it\u2019s important to focus on the qualities of leaders we admire and seek training and guidance to form a brand. 8:45: KD and Dawn run down the list of the 6 manager brands: The Doer & Individual Contributor, The Friend\/Pushover, The Control Freak\/Authoritarian, Trend Spotter\/Reader of the Best Seller, Performance Based Driver, and The Career Agent. 11:09: \u201cThe Doer.\u201d The first-time manager brand. Dawn talks about her personal retail experience with her first manager roles and the struggles first time manager. KD says: don\u2019t change too much \u2013 it\u2019s okay if this is your brand to an extent. Be a doer \u2013 but you need to grow your people, too. You can\u2019t do it all yourself. Find training and learn to delegate and lead. 15:38: \u201cThe Friend\/Pushover\u201d. KD talks about how this brand showing up in a lot of former teammates that become managers. It\u2019s also in folks who have high levels of empathy in their DNA. Dawn says you can make the best of the past team relationships by keeping the trust throughout your working relationship. She also asks \u201cHow much are you complaining about working together?\u201d It might effect your credibility. 14:50: Dawn says \u201cThe Friend\u201d also applies to managers who come in, and is a manager who tries to be friends, which isn\u2019t inherently bad, but if you\u2019re relying too much on the friendship, you\u2019re heading in the wrong direction. KD says past friends especially have trouble as new managers if they are low on the assertive scale, Dawn says you can mitigate this with a 1:1 reset with those friends, acknowledging the new structure in the team and what it means. KD says you\u2019ll have to be assertive to do that, which is why training from other managers is good to have! 21:22: \u201cThe Control Freak\u201d introduction. KD talks about a recent WWII watch that was riddled with authoritative manager brands. Dawn says she\u2019s seen this in new managers, too. When they become a manager they are thinking about their past managers and maybe more old school managers. She claims this brand doesn\u2019t work anymore, even though it still exists in certain work places. 26:52: \u201cThe Trend Spotter\u201d KD says reading and growing is good, but you can\u2019t change up your brand every time you read a new book. Dawn says this has good intention but it\u2019s gone off the rails. You can be a life long learner, that\u2019s a sign of a good leader, but you take the best of what you\u2019ve learned or read and build your own style\/brand \u2013 you can\u2019t copy and paste. 29:59: \u201cThe Performance Driver.\u201d This brand is all about the performance, they aren\u2019t hesitant to ask their team to reach those organizational goals. Dawn says every manager\u2019s brand should include a little bit of the Performance Driver. KD says sometimes you can be a little detached with your humanity here \u2013 just driving for results is okay, but it\u2019s not growing your employees and as a result, over time it can fall flat. 32:22: \u201cThe Career Agent\u201d KD claims this is the fully-evolved manager. The Career Agent is approaching their team to get the results through the lens of the employee. It benefits the company and the employee. Overall, Dawn agrees this is the fully-evolved manager. KD says part of being a career agent is investing, developing, and helping people grow and approaching every conversation from the view of the employee \u2013 what\u2019s in it for them?. 37:50: KD runs us down the six brands again and the team closes it out. Resources: Boss Leadership Training Series Kinetix The HR Capitalist Fistful of Talent Dawn Burk on LinkedIn Recruiting Toolbox Kris Dunn on LinkedIn KD's Book - The 9 Faces of HR   ","author_name":"Best Boss Ever","author_url":"http:\/\/bestbossever.libsyn.com\/website","html":"